On the House, Waiheke Island
I co-founded On the House, an altruistic campaign developed in May 2020 during the first lockdown, realising we needed to do something to help the island’s businesses that were suffering so much from 7 weeks of no trade and the impending doom of closed borders and no international tourists. So on the weekend of June 19, we convinced 83 homeowners to donate their houses, giving back the rental income to the guest to spend at over 40 island merchants. Restaurants, vineyards, boutique, car rentals and other locally owned businesses took in over $200,000 in one weekend. I supported the campaign with PR, social media, naming and logistical support.