I’m a luxury brand and hospitality professional with a solid career in marketing and branding, established in New York, Hong Kong, London and Auckland.

Born and raised in Hong Kong to a British-born father and Chinese mother, I grew up in this vibrant city that exploded exponentially. After graduating from New York University (Summa Cum Laude) in journalism and mass communications, I began a career in NYC working in luxury and fashion brand PR & marketing and communication, working at an exciting PR agency with clients that included Burberry, Chanel, Jean Paul Gaultier and others.

After three years in the ‘Big Apple’, I returned to Hong Kong to work for Hong Kong Tatler, to become the Managing Editor after 3 years whilst also penning a weekly column for The South China Morning Post. In 2001 I joined Louis Vuitton in as head of PR for Asia Pacific. In 2005 I was transferred to London as Communications Director, where I developed extensive global media, fashion and industry contacts. In 2008 I joined Topshop as Global Marketing Director, driving the brand’s UK and global marketing initiatives and designer collaborations including Kate Moss Topshop.

After marrying in Bali in 2010, my New Zealand-born husband Jonathan and I began a whirlwind honeymoon across Asia Pacific that culminated in New Zealand so we could spend more time with friends and family, given our strong family bonds there. (My father and his family immigrated to New Zealand in 1951 from the UK).

In 2011 we decided to leave our London lives for good and moved to New Zealand, settling on beautiful Waiheke Island, named by Conde Nast Traveller as on of the world’s best islands.

In 2012 we created The Oyster Inn, a restaurant and boutique hotel that gained unprecedented local and global attention, featured in the Financial Times, Monocle, Vogue and other publications. During my years as an innkeeper and restaurateur, I developed a strong understanding of hospitality and its machinations.

Since selling The Oyster Inn in 2017, I have acted on a consultancy and advisory basis on various hospitality, accommodation, and luxury retail projects (see ‘Projects’)

I’ve been published in various publications including Monocle, Viva, The Business of Fashion and Destinasian.